To Do's

Figure out budget ranges of indie films I want to produce. For the genres I'm interested in, is the "sweet spot" $1M, $3M, $15M?

Research comparable, recent titles in the genres I like -- figure out their budgets, markets/"windows", and marketing costs.

Spend more time at download-able movie websites -- Hulu, Vudu, Netflix, etc. Figure out who's starting/operating which web-based movie sites (Amazon, Apple, Sony, HD Net, etc.) and what their goals are for expanding their customer bases/services and content offerings.

I don't need theatrical releases to motivate my movie producing. If a project and its economics and the state of the marketplace support a theatrical release for it, totally cool. But, there are plenty of other outlets to target for reaching audiences and consumers/buyers for the movies I want to make. I want to get a better idea of who my buyers can be for my movies...